Category
Work
About This Project

Alex and Ani
Multiple North American Locations
Prototype Evolution and Management

Welcoming and personal, Alex and Ani’s in-store experience is as meaningful as their handcrafted wares. The successful positive energy lifestyle brand has grown to over 100 locations since its first store opened in 2009. We are delighted our collaboration with pioneering retailer has helped make that happen. Alex and Ani’s collections are designed and crafted in America and made with love reflecting a design aesthetic that celebrates each wearer’s unique essence. Shoppers experience this ethos beautifully and expressively reflected in their stores.